Bold, juicy & beautifully balanced – a modern pale ale with real Norfolk character
Produced in Norfolk by Duration →
Duration Elephant Pale Ale is a vibrant, hop-forward pale ale brewed at Duration’s award-winning farmhouse brewery in West Acre, Norfolk. Taking inspiration from the brewery’s ethos — “beers that belong” — Elephant brings together bold flavour, impeccable balance and the clean, crisp drinkability that Duration is known for.
This is a pale ale designed to punch above its weight: bursting with expressive hop aromas, juicy citrus flavours and soft tropical notes, all resting on a smooth malt backbone. It’s modern, refreshing and effortlessly drinkable — the kind of beer that fits anywhere: by the coast, at the table, in a hamper or as a Norfolk weekend treat.
Elephant Pale Ale showcases everything Duration does best: quality ingredients, technical precision and an unmistakable sense of place.
Tasting Notes
Style: Pale Ale
ABV: 5.2%
Aroma:
Juicy tangerine, grapefruit zest, soft mango, light pine and gentle stone fruit.
Flavour:
A bright, balanced mix of citrus and tropical hops layered over smooth, biscuity malts. Expect hints of peach, pineapple and fresh-cut citrus with a clean, refreshing finish.
Mouthfeel:
Soft, rounded and easy-drinking with a pleasant, moderate bitterness.
Finish:
Crisp, citrus-led and satisfying, with lingering hop brightness.
Food Pairings
Elephant Pale Ale pairs beautifully with:
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Norfolk charcuterie
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Mild to medium Norfolk cheeses (try Breckland Brie or Norfolk Dapple)
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Burgers, fried chicken or BBQ pulled pork
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Spicy dishes like Thai curries or chilli stir-fries
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Pizza, flatbreads and deli platters
Serving Suggestions
Why We Love It
Duration Brewing continues to put Norfolk firmly on the UK craft beer map. Elephant Pale Ale is one of their most flavourful yet accessible brews — juicy, bright, and full of character without overwhelming bitterness. It’s a brilliant addition to Norfolk hampers, a perfect deli fridge staple and a great introduction to the Duration range.