It's Just US
Behind every order is a real person who cares. Discover the story of The Norfolk Deli, why being an independent family business matters, and why 'It's Just Us' is something we're incredibly proud of.
The Art of Complaining (Yes there is one)
Nobody likes making a complaint, but knowing how and when to raise an issue can make all the difference. In this behind-the-counter look at customer service, we explain why independent retailers genuinely value feedback,...
Independents Are Not Small Corporates
Independent businesses aren’t scaled-down corporates. This article explores the hidden realities behind the counter — from running websites and packing parcels to handling courier issues — and why care shouldn’t be mistaken for capacity
What Regular Customers Make Possible
For every browser and admirer, there is a regular. This article lifts the curtain on how everyday shopping habits — not grand gestures — make curation, creativity, and survival possible for independent shops.
When Independent Shops Become Scenery
Independent shops are often treated as part of the scenery — admired, shown off, and spoken about fondly, but not always used. This piece explores the uncomfortable truth behind “support local” culture and why...
The Norfolk Producer Hub
We didn’t want a page full of logos.We wanted to put producers first. The Norfolk Producer Hub goes beyond a standard supplier list to shine a light on the people behind Norfolk’s best food...
So, What Makes a Norfolk Deli Hamper Unique?
Not all hampers are created equal. At The Norfolk Deli, every hamper is filled with genuine Norfolk-made products, artisan cheeses, and real choice — not the bulk-bought beers, fillers, or white-labelled items you find...
Not All Norfolk Hampers Are Norfolk
Not all Norfolk hampers are created equal. Many promise “a taste of Norfolk” but include little that’s actually made here. At The Norfolk Deli, we believe authenticity matters. Every hamper we send is filled...
Strutting the Taste Trends
Step inside The Norfolk Deli in Hunstanton and discover why food is the new fashion. Just like a high-end boutique, our shelves showcase the latest artisan flavours, seasonal Norfolk produce, craft ales, and trend-setting...
The power of a local pound
Did you know up to 70p of every £1 stays in the local economy when you shop with independents like us? At The Norfolk Deli, every purchase supports real people, local producers, and a...
Jam Not as you know it
Not All Jams Are Created Equal Why is it that no one questions the price of a Bentley, but they’ll scoff at a jar of artisan jam? In this blog post, we break down...
When is a Deli - NOT a Deli
In this post, we explore the growing misuse of the word "deli" and what truly defines a real delicatessen. From supermarket-style rebrands to café hybrids, we look at how the term has been diluted—and...
The Real Cost of Sending a Jar of Jam
The True Cost of Sending a Jar of Jam In a world where free delivery is expected, small businesses face a very different challenge. This blog reveals the real cost behind sending a single...