The Lucky Dip Cheese Collection

The cheeses are a mystery. The quality isn't.

Ever stood in front of a cheese counter and wondered what you might be missing?

The cheeses you've never heard of. The ones you wouldn't normally choose. The extraordinary little discoveries that turn out to be your new favourites.

That's exactly what our Lucky Dip Cheese Collection is all about.

You choose how adventurous you want to be. We'll take care of the cheese.

Each box contains a surprise selection of artisan cheeses, chosen by our cheesemongers from the cheeses we have available at The Norfolk Deli.

You might discover something from a small Norfolk dairy, a magnificent British farmhouse cheese or an unexpected continental favourite. Creamy, crumbly, nutty, tangy, mellow or wonderfully bold — that's part of the adventure.

But here's the important bit.

This isn't a box of whatever happens to be left over.

It's a proper cheesemonger's selection. We choose cheeses that are worth discovering, bringing together different styles, textures and flavours to create a cheeseboard you'll genuinely enjoy.

And because the selection changes, there's always the possibility of discovering something completely different next time.

Choose your Lucky Dip

Lucky Dip No. 1 – A Little Adventure

Three surprise cheeses. Approximately 600g.

A brilliant introduction to the Lucky Dip experience.

Three artisan cheeses selected by our cheesemongers, giving you a chance to discover something beyond your usual favourites.

Your box includes:

• 3 surprise artisan cheeses (approx. 200g each)
• 1 box of Peter's Yard Sourdough Crackers

Ideal for 2–4 people.

Perfect for an evening in, a gift for someone who enjoys trying new things or simply treating yourself to something different.

Lucky Dip No. 2 – The Bigger Discovery

Five surprise cheeses. Approximately 1kg.

A little more cheese. A lot more to discover.

Five artisan cheeses, chosen to offer an interesting mix of flavours, textures and cheesemaking styles.

From familiar favourites to cheeses you might never have considered, this is where the adventure really begins.

Your box includes:

• 5 surprise artisan cheeses (approx. 200g each)
• 2 boxes of Peter's Yard Sourdough Crackers
• 1 jar of Norfolk-made chutney

Ideal for 4–6 people.

A great choice for entertaining, sharing with friends or sending to someone who appreciates a proper cheeseboard.

Lucky Dip No. 3 – The Full Adventure

Seven surprise cheeses. Approximately 1.4kg.

Now we're getting serious.

Seven artisan cheeses selected by our cheesemongers, creating a generous cheeseboard with plenty of variety and a few surprises along the way.

And because seven cheeses deserve something rather special alongside them, we've included a bottle selected from our Norfolk drinks collection.

Your box includes:

• 7 surprise artisan cheeses (approx. 200g each)
• 2 boxes of Peter's Yard Sourdough Crackers
• 1 jar of Norfolk-made chutney
• 1 bottle of Norfolk wine, fortified wine or locally produced spirit, selected according to availability

Ideal for 6–8 people.

A generous gift for a cheese enthusiast, a centrepiece for entertaining or an excellent excuse to invite a few friends round.

What cheeses will you receive?

That's the one thing we're not telling you.

Your selection could include cheeses from Norfolk, elsewhere in Britain or continental Europe, depending on what's available and what our cheesemongers choose.

We won't promise particular cheeses because that would rather defeat the point.

What we can promise is that every selection is made by people who spend their working days surrounded by cheese, tasting it, talking about it and helping customers discover something new.

You choose the size. We choose the cheese. You enjoy the surprise.

Freshly sel