Yare Valley Foods Collection
From Field to Table — Naturally Norfolk
Explore the Yare Valley Foods Collection, where generations of Norfolk farming meet artisan food craftsmanship. Grown and produced on the Yare Valley family farm, every product reflects a commitment to quality, sustainability, and bold natural flavour.
From cold-pressed rapeseed oils to vibrant dressings, marinades, and infusions, each item is created using home-grown ingredients and minimal processing to preserve taste and nutrition. Perfect for everyday cooking or as part of a Norfolk gift hamper, Yare Valley Foods bring the freshness of the Norfolk countryside straight to your kitchen.
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What Makes Norfolk’s Online Farmers Market Different?
Norfolk’s Online Farmers Market isn’t a reseller — it’s a curated showcase of the county’s best small-batch producers. Every product is handpicked for its provenance, quality, and connection to Norfolk’s landscape. We work directly with over 80 local makers, from cheesemakers and bakers to roasters, distillers and small family-run farms. Unlike marketplaces that mix national brands with “local-style” products, everything here is genuinely Norfolk-made. You get seasonality, authenticity and craftsmanship — all backed by the ease of online shopping, national delivery, click & collect, loyaltoy points on every order, and a tree planted in your name. It’s the closest you can get to a traditional farmers market… without leaving your home
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Frequently Asked Questions
What is Norfolk’s Online Farmers Market?
It’s an online marketplace created by The Norfolk Deli showcasing the very best Norfolk-made produce. Everything you’d expect from a traditional farmers market — local, seasonal, small-batch, artisan — but available online, seven days a week, delivered nationwide or collected in-store
Is all the produce really made in Norfolk?
Yes. Every product in this collection is genuinely Norfolk-made. We work directly with over 80 local producers, from bakers and cheesemakers to brewers, jam-makers and distillers. If it isn’t made in Norfolk, it isn’t included.
How is this different from a normal farmers market?
You don’t have to wait for a Saturday morning or travel across the county. You get the same local makers, the same quality, the same seasonality — with the convenience of online ordering, click & collect, and tracked nationwide delivery.
Why choose The Norfolk Deli’s online market instead of other retailers?
We offer something supermarkets and department stores simply can’t: 100% Norfolk provenance, hand-selected products, small-batch quality, direct relationships with local makers, and the ability to mix fresh produce with pantry items, drinks, and even cheese — all in one basket
Do you offer click & collect for local customers?
Yes. Order online, choose “Collect from The Norfolk Deli,” and we’ll let you know as soon as your order is ready. No paperwork, no waiting, no limited order sheets — just a modern take on a traditional deli counter.
How do you choose which producers to work with?
We prioritise local businesses who share our values: exceptional quality, ethical production, and a commitment to Norfolk ingredients and craftsmanship. Every producer is personally vetted and each product is tasted, tested, and assessed before joining the range.
Can I mix items from different Norfolk producers in one order?
Absolutely. The whole purpose of Norfolk’s Online Farmers Market is to bring the county’s best producers together in one place. You can build your own selection or even combine items into a custom hamper.
Do you plant a tree with every order?
Yes. Every online order plants a tree — including orders from the farmers market collection. It’s our way of giving something back and creating a little more good with every basket.
Can I include a personalised message if I’m sending Norfolk produce as a gift?
Yes. Add your message at checkout and we’ll include it with your order at no extra cost. Ideal if you’re sending a Norfolk-made gift to friends or family anywhere in the UK.
Is this the same as buying from a physical farmers market?
In many ways, yes — the product quality and provenance are identical. But you also get instant confirmations, delivery updates, no queues, no parking, and access to a far wider range than any single market stall could ever offe
Reasons to Love The Norfolk Deli ...
